Eline for RevOps.
One source of truth that bridges marketing spend, pipeline, and closed-won.
Connects with what you already use
What you get
Three things this changes for you.
Mirror HubSpot or Salesforce pipeline against marketing spend at the campaign and project level.
Reconcile attribution across first-touch, last-touch, and multi-touch — see where the differences live.
Project-level performance with named deals, retros, and the marketing programs that sourced them.
How it works in Eline
Three steps. Real surfaces. No mocked-up screenshots.
- 01
Connect HubSpot or Salesforce in 30 seconds
Read-only OAuth, scoped to pipeline, opportunities, and closed-won. We mirror the data; we never write back. Initial sync brings 18 months of history.
Browse connectors - 02
See spend tied to pipeline at every grain
Channel level: TRUE COST ROAS across LinkedIn, Google, content, events. Project level: per-campaign performance with named deals. Vendor level: the agency hours that touched each closed-won.
- 03
Compare attribution models side by side
First-touch, last-touch, multi-touch — same dataset, three lenses. See where the models disagree, why, and which one to use for which conversation. Built for the RevOps reconciliation work you do anyway.
Everything Eline includes
Read-only by design. Reconciled to the dollar.
- 19 connectors across ad platforms, CRM, finance, tools, and email
- Delegate any platform setup to whoever actually owns it
- TRUE COST loaded ROAS on every channel
- Vendor concentration and renewal-window flags
- Quarterly planning workspace with prior-year compare
- Audit log on every variance, approval, and change
Related solutions
Adjacent problems Eline solves.
By role
For CMOs
TRUE COST loaded ROAS across every channel — with the receipts to back it up.
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By problem
Reconcile ad spend
Platform-reported spend vs invoiced amounts vs GL — the three-way recon that nobody actually does today.
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By problem
Plan a quarterly budget
Data-backed allocation across channels, with prior-year compare and AI suggestions you can override.
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See it on real numbers. Aligned.
Thirty minutes, real reconciliation, written gap report — yours to keep.